A tough guy who needs to take on the world needs a watch as tough as he is. Even if you’re not an action movie fan, you’ve probably noticed that along with the high-octane cars and blazing guns, a true action hero has a robust timepiece in his arsenal.
And Panerai, the oversized, utilitarian brand of Italian watches with a squarish case, happens to be their top choice. Seen on the wrists of Stallone, Schwarzenegger, Statham and more, it didn’t mean to become a Hollywood staple, but it sure is today.
Here’s how Panerai became the action hero’s watch of choice: