Will Smith Watch Collection

As the Fresh Prince of Bel-Air, Will Smith ruled the 1990s style scene. Will experimented with various styles and looks of the era, setting the standard for ultra-hip dressing, together with his wife, Jada.

Decades on, the singer, rapper and producer still has not lost one bit of his quirky sense of style. Only this time, he has transformed out of his 90s choices into modern leading man attire. He’s also got an impressive stable of timepieces to complete his look, from modern classics to complicated sport watches.


Check out the watches we’ve spotted on Will Smith.


Submariner Ceramic


Rolex Submariner Ceramic

Will wears the classically handsome black dial, stainless steel Rolex Submariner Date, with a modern aesthetic. In 2010, Rolex replaced the long running five-digit model and upgraded it with a Maxi Dial, Super Case and Cerachrom bezel.

All these changes resulted in bigger wrist presence, with its broader lugs, larger hour markers and hands, a new style Oyster bracelet with a heavier weight and a tough ceramic bezel.



Sky Dweller Chocolate


Rolex Sky-Dweller

Will also wears one of the newest additions to the Rolex catalog, the Rolex Sky-Dweller, launched in 2012. The innovative wristwatch is also one of Rolex’s most complicated timepieces.

Aside from its eye-catching 42mm case, it also boasts of impressive features: an annual calendar above the hour markers, a dual-time register at the center of the dial and a standard date mechanism. These all run through the crown and the Ring Command Bezel, which is done in an elegant fluted design.

Will wears the 18k Everose gold model, which comes with a complementing chocolate brown dial and a tobacco hued leather strap.



Ulysse Nardin Marine


While on the road to promote his movie Gemini Man, Will rocked a Ulysse Nardin Marine Chronometer Manufacture in blue. The bold 43mm watch is inspired by traditional marine chronometer ship clocks. It features a power reserve indicator at 12 o’clock and a small seconds counter at the 6 o’clock position.



Monaco Calibre 12


Tag Heuer Monaco

Will also owns the all-time classic Tag Heuer Monaco with a blue dial. This is a modern version of the timepiece made famous by Steve McQueen, with all the iconic elements in place: the square case, the blue dial with white registers and the red seconds hand.

Will has been wearing his Tag Heuer Monaco since the 2010s, and he is seen wearing the watch here, quite fittingly, during the Monaco Grand Prix.



Royal Oak Silver Dial


Audemars Piguet Royal Oak

Will’s favorite watch of late is his Audemars Piguet Royal Oak. Launched in 1972, the Royal Oak is the first luxury sports watch made in steel, and is easily recognizable for its octagonal bezel and integrated bracelet.

We spotted him with the stainless steel model during the Fresh Prince of Bel-Air Reunion. His Royal Oak comes with a silver-toned Grand Tapisserie dial, which complements the stainless steel case and bracelet with a subtle play of light.



Black Bay Blue Bezel


Tudor Black Bay Blue

We’ve also seen Will wear a Tudor Heritage Black Bay in a 2015 cover of Esquire magazine. He was wearing the blue bezel edition of the vintage-inspired dive watch.

This version came after the original Tudor Black Bay model with a burgundy bezel and gilt details. With a versatile midnight blue bezel, matte black dial and silver printing, it has a toned down look that answered the prayers of more than a few Tudor fans.





PHOTO CREDITS: Will Smith at TechCrunch from TechCrunch.com / Will wearing Rolex Submariner and Tudor from Rolex Magazine.com / Will wearing Rolex Sky-Dweller from JustJared.com / Will wearing AP Royal Oak from GQ.com / Will wearing Ulysse Nardin from JustJared.com / 


Toll-free US and Canada Only:
Outside US:

Customer service:

Swiss Watch Expo
315 East Paces Ferry Rd NE
Atlanta, GA 30305

M - F 10 AM to 6 PM EST
Saturdays 10 AM to 5 PM EST