Tennis Stars and Their Watches

Audemars Piguet Royal Oak on Serena Williams

The world of tennis and luxury watches are a match made in heaven. With their shared passion for performance and heritage, the world’s biggest watch brands are also timekeepers for the most prominent tennis tournaments.

Top tennis stars are also choice ambassadors of watch brands. Their precision, drive and active lifestyles make them perfect representatives of what the brands stand for.


Here are biggest tennis stars and what they wear on their wrists.


Roger Federer and Rolex Datejust Wimbledon


Roger Federer and Rolex

Roger Federer has been a Rolex ambassador since 2006. The Swiss champion was the first to achieve 20 Grand Slam titles, a feat that made him a household name.

Roger always wears a Rolex when he claims victory. With a trophy hoisted above his head, every imaginable Rolex grail watch has been spotted on Roger’s wrist.

The watch most associated with him is the Rolex Datejust 41 with a ‘Wimbledon’ dial. With its green Roman numeral dials, it calls to mind the green fields of Wimbledon.


Roger Federer and Rolex GMT Master II Batman


Roger also famously wore a Rolex GMT-Master II Batman when he raised his 18th Grand Slam trophy in 2017. As he celebrated victory on the blue courts of the Australian Open, the black and blue bezel of the Batman was on full display.



Ana Ivanovic and Rolex Daytona Steel


Ana Ivanovic and Rolex

Rolex’s relationship with tennis greats continue even after they leave the tennis circuit. Once Serbia’s #1 tennis player, Ana Ivanovic continues to endorse Rolex, and she wears a stainless steel Rolex Daytona.


Bjorn Borg and Rolex President Day-Date Green Dial


Bjorn Borg and Rolex

The same goes for Bjorn Borg, one of the most prominent tennis players from the 1970s. The Swedish legend and former world’s #1 player loves his green dial Rolex Day-Date. The Day-Date was first introduced in 1956, Bjorn’s birthyear, and symbolizes his most important virtue – greatness. (photos: Rolex)



Serena Williams and Audemars Piguet Millenary Rose Gold


Serena Williams and Audemars Piguet

Serena Williams has proudly represented Audemars Piguet since 2014. Widely regarded as one of the greatest female tennis players of all time, Serena has won 23 Grand Slam singles titles.

She marked this record in 2017 by defeating her own sister Venus in the Australian Open. What’s more, she did so while wearing a really fancy watch – a rose gold Audemars Piguet Millenary with a skeletonized dial.


Serena Williams and Audemars Piguet Royal Oak 33mm


Serena is one of the few brand ambassadors who actually wears a watch on the court. She has been spotted wearing Audemars Piguet Royal Oak and Royal Oak Offshore watches while playing, adding her own personal flair to the game.



Rafael Nadal and Richard Mille


Rafael Nadal and Richard Mille

While some partnerships are purely professional, the relationship between Spanish champion Rafael Nadal and Richard Mille has become a solid friendship. The 13-time French Open winner designed a watch with the avant garde brand to mark the 10th anniversary of their partnership.

Dubbed the RM 27-04the ultra-engineered tourbillon has a dial that resembles a tennis racket. Limited to just 50 pieces, each unit costs over $1 Million. (photo: Richard Mille)


Novak Djokovic and Hublot


Novak Djokovic and Hublot

Just this year, Hublot signed Novak Djokovic as their new ambassador. The Serbian tennis star, who is currently ranked as world’s #1, is the new face of the Hublot’s Big Bang collection. Hublot and Djokovic will collaborate on new designs and create pieces to be worn on the court. (photo: Hublot)



Naomi Osaka and Tag Heuer Aquaracer Mother of Pearl


Naomi Osaka and Tag Heuer

Naomi Osaka, the first Asian player to hold the world #1 ranking, also joined Tag Heuer this year as their newest ambassador. The 24-year old Japanese tennis star was chosen not just for her athletic record but also for her off-court sense of style. She is the face of the brand’s Aquaracer and Connected collections.


PHOTO CREDITS: Roger Federer by Visionhaus / Serena Williams from Hodinkee and Getty Images / Naomi Osaka by AFP
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