{"id":16291,"date":"2023-05-02T01:44:26","date_gmt":"2023-05-02T01:44:26","guid":{"rendered":"https:\/\/www.swisswatchexpo.com\/TheWatchClub\/?p=16291"},"modified":"2023-05-02T01:46:33","modified_gmt":"2023-05-02T01:46:33","slug":"luxury-watch-brand-pronunciation","status":"publish","type":"post","link":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/","title":{"rendered":"Luxury Watch Brand Pronunciation"},"content":{"rendered":"

With hundreds of years of fine watchmaking tradition, Switzerland and Germany are two of the world’s watchmaking hubs. Hence, the world’s biggest watch brands are in their native language – French or German. If you do not speak those languages, then you have probably wondered about proper watch brand pronunciation at some point.<\/p>\n

Part of being a seasoned watch collector is knowing a brand inside and out, and that of course, starts with properly pronouncing their names. All of us have stumbled over Audemars Piguet<\/a> or mumbled our way through Jaeger LeCoultre<\/a>, but that doesn’t always have to be the case. We’ve compiled a cheat sheet of horology speak for you. Here’s how to pronounce the world’s top luxury watch brands.<\/p>\n

\n

A. Lange & S\u00f6hne:<\/strong>\u00a0AH LANG-eh und ZUH-neh
\n<\/i>Note the German pronunciation of the ampersand
\n<\/i><\/p>\n

Audemars Piguet:<\/strong> OOH-deh-maghr Pi-GEH
\n<\/i>This is most commonly pronounced as Oh-duh-mars Pi-gay but its syllables are shorter and swifter, with a silent S<\/p>\n

Baume & Mercier:<\/strong> BOHM eh Mehr-SYEY
\n<\/i>Resist the urge to say Mer-si-yay!<\/p>\n

Bedat:<\/strong> bid-UT<\/em><\/p>\n

Blancpain:<\/strong> Blohng-PAHN<\/i><\/p>\n

Breguet:<\/strong> BREH-geh<\/i><\/p>\n

Breitling:<\/strong>\u00a0BREIHT-ling<\/em><\/p>\n

Bulgari:<\/strong> bull-gar-EE<\/em><\/p>\n

Cartier:<\/strong>\u00a0Cahr-tyeh
\n<\/i>Not Car-dee-yay as it’s usually pronounced. Again, the French pronunciation is swift and short.<\/p>\n

Chanel:<\/strong> Sha-nel<\/em><\/p>\n

Chopard:<\/strong> Sho-pahr<\/i><\/p>\n

Corum:<\/strong> Coh-room<\/em><\/p>\n

Ebel:<\/strong>\u00a0Ee-<\/em>bell<\/em><\/p>\n

Franck Muller:<\/strong> Fronk Mew-ler<\/em><\/p>\n

Frederique Constant:<\/strong> Freh-deh-REEK\u00a0Cohn-STOHN<\/em><\/p>\n

Girard-Perregaux:<\/strong> Zhi-RAHR Peh-reh-GOH
\n<\/i>
\nGlash\u00fctte Original:<\/strong> Glahs-OHH-teh<\/em> Oh-rih-hi-NAHL
\n<\/i>The German pronunciation would include “Original” with the G pronounced as H<\/p>\n

\n

Hublot:<\/strong> Oo-bloh
\n<\/i>The H here is silent.<\/p>\n

IWC Schaffhausen:<\/strong>\u00a0Ee-veet-zee<\/em>\u00a0Shaf-HAU-sen
\n<\/i>While it is perfectly acceptable to pronounce it as IWC (after all, it stands for International Watch Company) German and French pronounciation would go as above.<\/p>\n

Jaeger LeCoultre:<\/strong> Zhe-ZHEH(r) Lih-COULT(reh)
\n<\/i>Most people would pronounce this as Yay-ger Le-coolt-re, but the R is in fact, silent.<\/p>\n

Longines:<\/strong> Loh-ZHEEN<\/i><\/p>\n

Montblanc:\u00a0<\/strong>Mohn-bloh<\/i><\/p>\n

Omega:<\/strong> Oh-MEH-gah<\/i><\/p>\n

Panerai:<\/strong> Pah-ne-RAI<\/i><\/p>\n

Patek Philippe<\/strong>: Pah-TEK Fih-LEEP<\/i><\/p>\n

Philippe Charriol:<\/strong> Fih-LEEP Shar-yohl<\/i><\/p>\n

Piaget:<\/strong> PYAH-zhey<\/i><\/p>\n

Raymond Weil:<\/strong> Ray-mund WHILE<\/em><\/p>\n

Richard Mille:<\/strong> REE-sharh MEEL<\/i><\/p>\n

Roger Dubuis:<\/strong> Roh-ZHAY Dub-WEE<\/i><\/p>\n

Rolex:<\/strong> Ro-lex<\/i><\/p>\n

TAG Heuer:<\/strong>\u00a0T<\/em>AG HOY-eh(r)<\/i><\/p>\n

Ulysse Nardin:<\/strong> Ooh-LEESE Nahr-DAHN
\n<\/i><\/p>\n

Vacheron Constantin:<\/strong>\u00a0VASH-er-AHN Kohn-stahn-tahn<\/i><\/p>\n

Zenith:<\/strong> Zeh-NITH<\/i><\/p>\n

 <\/p>\n<\/div>\n

\n

There you have it – how to properly pronounce 35 of the world’s top watchmaking brands.<\/span><\/p>\n

We hope we’ve helped you through the proper pronunciation of Audemars Piguet, Patek Philippe<\/a>, and some of the most challenging brands to pronounce. Now you’re ready to flex your watch knowledge!<\/p>\n

To learn more about watches, check out the Watch 101 section of our blog, or check out our vast selection of authentic, pre-owned luxury watches at\u00a0SwissWatchExpo.com<\/a>.
\n<>
\n\"Rolex<\/a>
\n<\/span><\/p>\n<\/div>\n

 <\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

With hundreds of years of fine watchmaking tradition, Switzerland and Germany are two of the world’s watchmaking hubs. Hence, the world’s biggest watch brands are in their native language – French or German. If you do not speak those languages, then you have probably wondered about proper watch brand pronunciation at some point. Part of…<\/p>\n","protected":false},"author":2,"featured_media":16297,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1487],"tags":[],"class_list":["post-16291","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to-use-your-watch"],"acf":[],"yoast_head":"\nLuxury Watch Brand Pronunciation | The Watch Club by SwissWatchExpo<\/title>\n<meta name=\"description\" content=\"Ever stumbled through the pronunciation of Audemars Piguet or Patek Philippe? Here's a guide to proper luxury watch brand pronunciation featuring 35 brands.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Luxury Watch Brand Pronunciation\" \/>\n<meta property=\"og:description\" content=\"Ever stumbled through the pronunciation of Audemars Piguet or Patek Philippe? Here's a guide to proper luxury watch brand pronunciation featuring 35 brands.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"The Watch Club by SwissWatchExpo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SwissWatchExpo\" \/>\n<meta property=\"article:published_time\" content=\"2023-05-02T01:44:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-02T01:46:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-content\/uploads\/2023\/05\/Luxury-Watch-Brand-Pronunciation-Audemars-Piguet-Patek-Philippe-Cartier-Watches.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"swisswatchexpo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"swisswatchexpo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/\",\"url\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/\",\"name\":\"Luxury Watch Brand Pronunciation | The Watch Club by SwissWatchExpo\",\"isPartOf\":{\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-content\/uploads\/2023\/05\/Luxury-Watch-Brand-Pronunciation-Audemars-Piguet-Patek-Philippe-Cartier-Watches.jpg\",\"datePublished\":\"2023-05-02T01:44:26+00:00\",\"dateModified\":\"2023-05-02T01:46:33+00:00\",\"author\":{\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#\/schema\/person\/ad3ffac317e1ac7b27e6af72d320017d\"},\"description\":\"Ever stumbled through the pronunciation of Audemars Piguet or Patek Philippe? Here's a guide to proper luxury watch brand pronunciation featuring 35 brands.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#primaryimage\",\"url\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-content\/uploads\/2023\/05\/Luxury-Watch-Brand-Pronunciation-Audemars-Piguet-Patek-Philippe-Cartier-Watches.jpg\",\"contentUrl\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-content\/uploads\/2023\/05\/Luxury-Watch-Brand-Pronunciation-Audemars-Piguet-Patek-Philippe-Cartier-Watches.jpg\",\"width\":1200,\"height\":900,\"caption\":\"Luxury Watch Brand Pronunciation Audemars Piguet Patek Philippe Cartier Watches\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Luxury Watch Brand Pronunciation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#website\",\"url\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/\",\"name\":\"The Watch Club by SwissWatchExpo\",\"description\":\"The best and the latest in watches\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#\/schema\/person\/ad3ffac317e1ac7b27e6af72d320017d\",\"name\":\"swisswatchexpo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/89335bf808b4603dab2164294fc14d2931921cdaa1473ad21d9feaa1479d1526?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/89335bf808b4603dab2164294fc14d2931921cdaa1473ad21d9feaa1479d1526?s=96&d=mm&r=g\",\"caption\":\"swisswatchexpo\"},\"url\":\"https:\/\/www.swisswatchexpo.com\/thewatchclub\/author\/swisswatchexpo\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Luxury Watch Brand Pronunciation | The Watch Club by SwissWatchExpo","description":"Ever stumbled through the pronunciation of Audemars Piguet or Patek Philippe? Here's a guide to proper luxury watch brand pronunciation featuring 35 brands.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/","og_locale":"en_US","og_type":"article","og_title":"Luxury Watch Brand Pronunciation","og_description":"Ever stumbled through the pronunciation of Audemars Piguet or Patek Philippe? Here's a guide to proper luxury watch brand pronunciation featuring 35 brands.","og_url":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/","og_site_name":"The Watch Club by SwissWatchExpo","article_publisher":"https:\/\/www.facebook.com\/SwissWatchExpo","article_published_time":"2023-05-02T01:44:26+00:00","article_modified_time":"2023-05-02T01:46:33+00:00","og_image":[{"width":1200,"height":900,"url":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-content\/uploads\/2023\/05\/Luxury-Watch-Brand-Pronunciation-Audemars-Piguet-Patek-Philippe-Cartier-Watches.jpg","type":"image\/jpeg"}],"author":"swisswatchexpo","twitter_card":"summary_large_image","twitter_misc":{"Written by":"swisswatchexpo","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/","url":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/","name":"Luxury Watch Brand Pronunciation | The Watch Club by SwissWatchExpo","isPartOf":{"@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#primaryimage"},"image":{"@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#primaryimage"},"thumbnailUrl":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-content\/uploads\/2023\/05\/Luxury-Watch-Brand-Pronunciation-Audemars-Piguet-Patek-Philippe-Cartier-Watches.jpg","datePublished":"2023-05-02T01:44:26+00:00","dateModified":"2023-05-02T01:46:33+00:00","author":{"@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#\/schema\/person\/ad3ffac317e1ac7b27e6af72d320017d"},"description":"Ever stumbled through the pronunciation of Audemars Piguet or Patek Philippe? Here's a guide to proper luxury watch brand pronunciation featuring 35 brands.","breadcrumb":{"@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#primaryimage","url":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-content\/uploads\/2023\/05\/Luxury-Watch-Brand-Pronunciation-Audemars-Piguet-Patek-Philippe-Cartier-Watches.jpg","contentUrl":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-content\/uploads\/2023\/05\/Luxury-Watch-Brand-Pronunciation-Audemars-Piguet-Patek-Philippe-Cartier-Watches.jpg","width":1200,"height":900,"caption":"Luxury Watch Brand Pronunciation Audemars Piguet Patek Philippe Cartier Watches"},{"@type":"BreadcrumbList","@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/2023\/05\/01\/luxury-watch-brand-pronunciation-guide\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/"},{"@type":"ListItem","position":2,"name":"Luxury Watch Brand Pronunciation"}]},{"@type":"WebSite","@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#website","url":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/","name":"The Watch Club by SwissWatchExpo","description":"The best and the latest in watches","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#\/schema\/person\/ad3ffac317e1ac7b27e6af72d320017d","name":"swisswatchexpo","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/89335bf808b4603dab2164294fc14d2931921cdaa1473ad21d9feaa1479d1526?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/89335bf808b4603dab2164294fc14d2931921cdaa1473ad21d9feaa1479d1526?s=96&d=mm&r=g","caption":"swisswatchexpo"},"url":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/author\/swisswatchexpo\/"}]}},"_links":{"self":[{"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/posts\/16291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/comments?post=16291"}],"version-history":[{"count":0,"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/posts\/16291\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/media\/16297"}],"wp:attachment":[{"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/media?parent=16291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/categories?post=16291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.swisswatchexpo.com\/thewatchclub\/wp-json\/wp\/v2\/tags?post=16291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}