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Welcome to the #1 Retailer of Pre-Owned Watches; Showroom Located in Atlanta, Georgia.



Swiss Watch Expo has been an esteemed dealer in fine Swiss watches for many years. Our impeccable reputation is what has allowed us to grow from a single Atlanta showroom to becoming one of the world’s largest online dealers of luxury timepieces.

We understand that buying or selling a luxury watch is a big decision. We want you to understand that preserving our well-known reputation for Quality, Value and Service is equally important to us. When our customers are happy, we prosper, and that has worked for us for many years. That’s why our utmost goal is nothing less than 100% satisfaction for 100% of our customers.

Check online independent sources such as Google, eKomi and eBay to see why our customers give us a 100% satisfaction. We want you to have complete peace of mind about your Swiss Watch Expo purchase. Our Triple Guarantee assures you of a totally risk-free, worry-free purchase:

  1. Best Deal Guarantee: We offer the best value on luxury watches that you will find anywhere. There is much more to a great deal than just finding a low price. Most important of all is obtaining a truly fine watch of genuine quality. Also, free domestic shipping is nice, and that’s standard at Swiss Watch Expo. All of these factors ensure that with us, you always get the best value. That’s our Best-Deal Guarantee.
  2. Authenticity Guarantee: Each of our watches has been meticulously inspected by a master watchmaker and is guaranteed authentic. If, during the restoration process of a pre-owned watch, we upgrade it with a customized bezel, gem or other adornment, we will fully disclose the modification. Such restoration improvements are standard in the industry and often result in increased value.
  3. 18-Month Limited Warranty: If your watch fails as a result of a manufacturer's defect during the first 18 months, we will repair or replace the item at absolutely no cost to you. For more details, see our Limited Warranty.


  • Wide Product Selection: We offer a huge inventory of the industry's finest products available at the best possible prices. We carry tens of thousands of watches and are adding more fine name-brand selections each day. Use our easy site navigation tool or product search tool to quickly find the exact watch you are looking for. And if you don’t find your dream watch, let us know, so we can add it to our Request List.
  • Simple Secure Checkout: Our online store has a simple checkout process that accepts many payment options, including credit cards, phone orders, PayPal and bank wire transfer. Just add your watch to your online shopping cart and place the order. It’s as simple as that. Want to order over the phone? Great! Just give us a call. Most orders ship the same day.
  • The BuySAFE Seal of Approval: Swiss Watch Expo is a proud bearer of the BuySAFE Seal of Approval. We are honored to have earned this coveted imprimatur. Merchants who qualify to use the BuySAFE Seal have passed the BuySAFE inspection, which ensures that the merchant is trustworthy, reliable and committed to delivering on the terms of the sale. The BuySAFE Seal means that BuySAFE stands behind every Swiss Watch Expo sale with a surety bond of up to $25,000.
  • Great Customer Service: We go the extra mile to ensure your complete satisfaction. Don’t just take it from us, read our Customer Testimonials. We have a fully staffed Customer Service Department. Our trained, knowledgeable customer service specialists are available and easy to reach via e-mail, chat, fax and telephone to ensure great service and unparalleled professionalism. We are just as easy to reach after the sale, too, to answer any question you have.
  • Liberal Return Policy: Changed your mind? No problem! If for any reason you are not completely satisfied with your purchase, we invite you to exchange your watch for another item, return it for a Swiss Watch Expo credit, or return it for a refund, as explained in our Return and Refund Policy.
  • Free U.S. Shipping: We cover the cost for second-day Shipping. Overnight shipping is also available for an additional fee. After you place your order, we will provide a shipping confirmation number so you can track your package online. Every shipment is double-boxed and fully insured.
  • International Shipping: We are glad to ship orders worldwide using Federal Express. We have happy customers all over the world, so we do international shipping all the time.
  • Privacy Guarantee: We respect your privacy and are devoted to protecting it. We will never share any of your personal information with any third parties. We never sell our customer list. You aren’t just a customer to us, you’re family!