11 MATCHES FOUND
Replacing the Cellini as the brand’s premier dress watch, the Rolex 1908 collection presents a distinct secondary market landscape driven entirely by its precious metal configurations. Valuations for the standard leather strap models establish the baseline. The 18k White Gold (Ref. 52509) and the standard 18k Yellow Gold (Ref. 52508) typically trade between $22,000 and $28,000, though exceptional Yellow Gold strap pieces can push closer to $40,000.
Bracelet upgrades and specialty materials drive up the price. The Yellow Gold variant equipped with the solid gold Settimo bracelet commands a higher tier, changing hands from $35,000 to $53,000. At the top of the collection sits the 950 Platinum 1908 (Ref. 52506). This flagship model in platinum, with its highly desirable ice-blue guilloché dial, commands a steep premium on the market, with high prices in the $43,000 to $72,500 range.
| Model / Ref | Era | Popular Name | Metal | Bezel/Dial | Retail Price in USD | Pre-Owned Price (Approx) in USD - With Box and Papers | Notable Feature |
|---|---|---|---|---|---|---|---|
| 52508 (Strap) | Current | N/A | 18k Yellow Gold | Domed and Fluted | 27500 | $22,000 - $40,000 | Transparent sapphire case back showcasing Calibre 7140 |
| 52508 (Settimo) | Current | N/A | 18k Yellow Gold | Domed and Fluted | 38900 | $35,000 - $53,000 | Features the newly introduced 7-link solid gold Settimo bracelet |
| 52509 | Current | N/A | 18k White Gold | Domed and Fluted | 28800 | $23,000 - $28,000 | Replaces the Cellini line; features a striking intense black or white dial |
| 52506 | Current | N/A | 950 Platinum | Domed and Fluted | 33600 | $43,000 - $72,500 | Features an exclusive ice-blue guilloché dial reserved for platinum models |